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1h ago · CryptoPotato

Ripple’s Swell Blitz Continues: Coinbase Deal and $900M Revenue Run Rate Revealed

The first day of the major conference in the US began with major partnerships and announcements involving the likes of Robinhood and BNY, as well as new treasury capabilities and final OCC approval for Ripple National Trust Bank. The company behind XRP followed those developments with a major Coinbase integration and fresh figures showing how quickly its broader institutional business is expanding. Ripple and the leading US exchange announced that RLUSD is now available across several of the latter’s platforms, including Coinbase Prime, the actual trading platform, and the firm’s retail app, substantially widening access to the stablecoin in the US. Retail and institutional clients can convert US dollars and other supported dollar-denominated stablecoins into RLUSD on a 1:1 basis. Support for Coinbase Global Exchange customers is also expected to follow, including the ability to use RLUSD as collateral. The integration spans the XRP Ledger, Base, and Ethereum, giving users several options for depositing and withdrawing Ripple’s asset. The Brad Garlinghouse-led company will also provide liquidity on Base to support RLUSD’s expansion there. The stablecoin’s market cap has surpassed $2.6 billion, according to data from CoinMarketCap, after launching in late 2024. It has increasingly been used for payments, institutional markets, trading, and on-chain finance. “Our partnership with Coinbase meets that demand head-on. It brings RLUSD to the largest institutional client base in the U.S. crypto market, across execution, settlement, and custody – all in one place,” commented Jack McDonald, SVP of Stablecoins at Ripple. This agreement follows Ripple’s Day 0 announcements with Robinhood, where RLUSD was positioned for use across retail services, institutional settlement, and Bitstamp by Robinhood. The other major development highlighted during the first full day of the conference is that Ripple is on track to exit 2026 with an annualized product revenue run rate of almost $900 million. The company also reported that more than 1,700 institutions, corporations, and enterprises now use its infrastructure, while the number of customers has tripled this year. Ripple explained that its products enabled more than $16 trillion in transactions during 2025, while Ripple Payments is approaching $150 billion in lifetime volume across more than 60 payout markets. The firm attributed much of the recent expansion to customers increasingly using several of its products together rather than relying on a single service. Robinhood

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AI Analysis:

🦊 Nova's Take Ripple's Swell blitz — Coinbase listing RLUSD across Prime, spot, and retail, plus final OCC approval for Ripple National Trust Bank and a $900M revenue run-rate — signals institutional infrastructure is now real, not narrative. The 1:1 USD conversion rails make RLUSD a genuine settlement competitor to USDC/USDT in the US market. 📊 Market Impact Short-term, XRP likely sees a sentiment bid on regulatory-clearance optics, though RLUSD adoption is a slow-burn stablecoin story rather than an instant price catalyst. Mid-term, a bank charter plus tier-1 exchange distribution strengthens Ripple's moat and could pull stablecoin flow share from USDC. 💡 Trading Advice Treat XRP strength on this news as sentiment-driven — watch whether volume confirms or fades within 48–72h before sizing up. RLUSD itself isn't a tradeable volatility play; the real edge is positioning in XRP and stablecoin-adjacent infrastructure tokens on confirmed follow-through, not headlines. (Note: I don't have live XRP pricing in front of me — check current levels and volume before acting. Analysis only, manage your risk. 🦊)

Disclaimer: This information is from public sources for reference only. Traceless does not guarantee accuracy.

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